Behind The Chic

The Language of Color

Whether it’s the clothes we wear or the environment in which we live, color plays an undeniable role in affecting our moods, energy levels and the state of our minds. By its very nature, color is subjective, commonly associated with specific meanings and characteristics. Find out how closely the traits linked to your favorite shade aligns with your personality.


In iterations from pale rose to vibrant fuchsia, pink is a universally feminine color that symbolizes love and romance, sensitivity and sensuality. If you’re partial to pink, you tend to be loving, kind, and sensitive to the needs of others and are a born nurturer. You also view life with an optimistic perspective.


Orange is the color of vitality and adventure. It is even known to stimulate the appetite, which is why it often is used in the décor palette of many restaurants. Those who love orange are sociable and spontaneous and are usually the life of the party. Never averse to taking risks, they have little patience for the mundane.


Possessing all the colors of the spectrum, white is a bit of a dichotomy—conveying both purity and innocence and elegance and sophistication. It connotes new beginnings and a renewed sense of hopefulness. If you’re drawn to white, you’re fastidiously tidy and appreciate orderliness. Your taste is refined, and you enjoy all things well crafted and beautiful.


Evoking a feeling of peace and tranquility, blue reduces stress and anxiety and can even slow the human metabolism. It is associated with trust and security, wisdom and intelligence. If your preferred hue is blue, you have a deep need for harmony in your life and require time each day for self-reflection. You are sentimental and attuned to the needs of others.

Color! What a deep and mysterious language, the language of dreams. —Paul Gauguin


Green symbolizes nature and rebirth, as well as good luck and financial prosperity. It is an emotionally positive color that restores and renews depleted energy. Individuals who embrace green are practical and have a deep love of the great outdoors. They are generous and compassionate and have a large capacity for empathy.


Yellow signifies positivity, joy, and creativity. This lightest hue of the spectrum is uplifting and illuminating, inspiring cheerfulness and fun. If you favor yellow, you have a naturally happy disposition and are highly imaginative. You enjoy analyzing every situation and can sometimes be overly perfectionistic concerning yourself and those around you.


Conveying passion, ambition, and determination, red excites the emotions and compels us to take action. Those who love red are bold, confident, and never afraid to stand out from the crowd. They are achievement oriented and intellectually stimulating, but can also be extremely competitive in all aspects of life.

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