Mom’s the Life of the Party: Mother’s Day Shoot Behind the Scenes
Go behind the scenes at our Mother’s Day Shoot! These moms shared a photoshoot with their daughters and talked about how special it is to be a mom.
Behind the Chic: Our Unforgettable Holiday Photoshoot
This year, Chico’s featured families—husbands and wives, mothers and daughters—in their holiday campaign. Here’s what went on behind the scenes.
Together, We Chic
Chic runs in the family – meet model Leticia, her sisters and her daughter Alessandra.
The Art Of Ageless Style
Meet the stylish Mother-daughter duo featured in our spring campaign whose shared love of Rosé wine inspired them to start their own winery together.
THE MIX-MASTER: CARLA HALL
Celebrity Chef Carla Hall dishes on her go-to holiday recipes, inspiring career path, and what she thinks is the “secret sauce” to personal style
The Art of Joy: MaryAnn Elizabeth
Meet MaryAnn, our model and artist, who knows a thing or two about happiness.
The Art of Mixed Prints
Learn how our in-house Print Designer, Rosalind, put her own twist on an iconic Chico’s print!
The Art of Simple Sophistication
Get to know award-winning creative director, Hilary Kelley, and the role she played to create the new Black Label by Chico’s collection.
The Art of Reimagination
Each month we bring you beautiful style inspiration with the help of our talented photographers and models. We are taking you behind the scenes of our unique Summer photoshoot that was cancelled due to COVID-19, and the person who brought our collection to life.
The Art of Japanese Shibori
Fold. Twist. Stitch. Repeat. Learn more about the ancient Japanese Shibori technique that our textile team used throughout our Summer collection.
The People of Sanibel
Meet three of the special people who live or work on Sanibel, and learn why the Florida island—and Chico’s birthplace—means so much to them.
The Art of Detail
We know you love jackets as much as we do, and our latest collection has details that won’t disappoint.